ITV, Channel 4 Direct Line really are the straightforward home insurance people. They’re not going to bog you down with “facts” about their “policies” preferring a radical “portraying our customers as idiots” approach when very nearly likeably thick people (Alexander Armstrong, Amelia Bullmore and Lorna Watson) misunderstand Direct Line adviser Chris Addison when he tries to… Read More

ITV/Channel 4/Channel 5 OK, this is never ever happening. A husbland addressing his wife through a TV advert, telling her that he can no longer do the “massive weekly shop”. Admittedly, thousands of married men will commit murder-suicide rather than do the massive weekly shop but this dickless walking apology supplicant piece of shit is… Read More

ITV/Channel 4/Channel 5 In many ways the Flora Buttery advert banned by the Advertising Standards Authority is one of the less offensive of its kind. Brand ambassador Gary Rhodes sets up in a shopping centre and proceeds to bother passing salt of the earths with buttered crumpets, half with butter substitute Flora Buttery and half… Read More